Safe Route Transportation Services
Privacy Policy
Effective Date: August 1, 2026
1. Introduction
Safe Route Transportation Services, operated by Persist Education Services LLC ("Safe Route," "we," "our," or "us"), respects the privacy of our customers, passengers, parents, guardians, employees, contractors, and business partners.
This Privacy Policy explains how we collect, use, maintain, and share personal information when individuals visit our website, request transportation services, communicate with our team, or utilize our transportation services.
2. Information We Collect
Depending on the services requested, we may collect the following information:
Contact Information: Names, telephone numbers, email addresses, and mailing addresses.
Transportation Information: Passenger names, school or program locations, pickup and drop-off addresses, transportation schedules, and service preferences.
Student and Passenger Information: Parent or guardian contact information, emergency contacts, and information necessary to provide safe and appropriate transportation.
Service-Related Information: Accessibility needs, transportation accommodations, and other information voluntarily provided to help coordinate services safely.
Communication Information: Messages, inquiries, requests, and communications exchanged with our staff, including SMS messages.
Service and Technology Information: Information submitted through our website, transportation request forms, and transportation management platforms, including relevant trip or vehicle location information where applicable.
We collect information directly from individuals and, where authorized and appropriate, from parents, guardians, schools, organizations, and transportation service partners.
3. How We Use Personal Information
We use collected information to:
Process transportation inquiries and service requests.
Schedule, coordinate, and provide transportation services.
Communicate with parents, guardians, passengers, schools, and organizational partners.
Provide route updates, pickup and drop-off notifications, schedule changes, and service alerts.
Respond to customer questions and concerns.
Maintain passenger safety and operational records.
Communicate with employees and independent contractors about business operations.
Maintain business records and fulfill applicable legal obligations.
4. SMS Communications and Consent
Safe Route Transportation Services may communicate with individuals through SMS text messaging when they have provided the appropriate consent.
SMS communications may include transportation scheduling, pickup and drop-off updates, route changes, service notifications, customer service responses, and other transportation-related operational communications.
Message frequency varies. Message and data rates may apply.
Recipients may opt out of SMS communications at any time by replying STOP. For assistance, reply HELP.
SMS consent and mobile opt-in information are not shared with third parties or affiliates for marketing or promotional purposes.
We do not sell or rent SMS consent information or mobile phone numbers obtained through our SMS enrollment process.
5. Information Sharing
We do not sell personal information.
We may disclose information when reasonably necessary to provide transportation services, including to:
Authorized employees, contractors, and drivers who require information to perform assigned responsibilities.
Schools, guardians, and organizations involved in arranging or receiving authorized transportation services.
Technology providers that support transportation scheduling, communications, payment processing, recordkeeping, and business operations.
Government authorities or other parties when disclosure is required by applicable law or necessary to address legitimate safety concerns.
Service providers are expected to use information only for authorized business purposes and to protect it appropriately.
Mobile opt-in and SMS consent information will not be shared with third parties or affiliates for their own marketing or promotional purposes.
6. Children's Privacy and Student Information
Because Safe Route provides transportation services to students, we recognize the importance of protecting children's personal information.
Student and passenger information is collected and used only as reasonably necessary for transportation coordination, safety, communication, and applicable operational or legal requirements.
We do not knowingly use children's personal information for unrelated marketing purposes.
Parents and guardians may contact Safe Route regarding the personal information submitted on behalf of their children.
7. Information Security
We take reasonable administrative, technical, and operational measures to protect personal information from unauthorized access, disclosure, alteration, or misuse.
Access to personal information is limited to individuals who require the information to perform authorized business functions.
No electronic transmission or storage system can be guaranteed to be completely secure.
8. Data Retention
We retain personal information only for as long as reasonably necessary to provide services, maintain appropriate business and safety records, resolve concerns, and fulfill applicable legal or regulatory obligations.
Information is securely deleted or disposed of when it is no longer required, subject to applicable retention requirements.
9. Your Privacy Choices
Individuals may contact Safe Route to request updates or corrections to personal information, inquire about our privacy practices, or request deletion of information, subject to legal and operational retention requirements.
Individuals may withdraw SMS consent at any time by replying STOP to a text message.
10. Third-Party Services
We may use third-party technology platforms to manage transportation requests, customer communications, scheduling, and related services.
These providers may process information on our behalf in accordance with their applicable agreements and privacy practices.
11. Updates to This Privacy Policy
We may update this Privacy Policy to reflect changes in our services, technology, legal requirements, or business practices.
Updates will be posted on our website with a revised effective date.
12. Contact Information
Safe Route Transportation Services
Operated by Persist Education Services LLC
Indianapolis, Indiana
Website: https://www.persisteducationservices.com/safe-route-transportation
For questions regarding this Privacy Policy, please contact us through our website.
SMS Terms & Conditions: https://www.persisteducationservices.com/safe-route-sms-terms